Alan W. Goff

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FAQ - Achieving Goals Inc.

Do you customize?

I sure do!  Here's how I do it: 1) I do a computer search of your industry, your company and your competition; 2) When possible, I do phone interviews with audience members (sometimes I incorporate their quotes into color visuals and/or handout materials); 3) I review your trade publications; 4) I "secret shop" your retail establishments, if appropriate; 5) You get handout materials that reflect the theme of your meeting; and 6) Titles and subjects are customized to your event.

How long are your presentations?

My presentation will be designed to fit your available time from 20 minutes to two days. I am also experienced and flexible enough to adapt when my segment needs to be cut or expanded unexpectedly. I will do whatever I can to accommodate your needs.

How can you effectively address so many different types of groups?

Every group is different, but I have found that we face many similar challenges. In my areas of expertise, I bring the best of "what works" from other industries to your group.

How can we get extra value by engaging you?

Many groups that hire me to do a keynote presentation also have me do a breakout or spouse session at the same event. This gets you a big discount on the second presentation and saves you travel and expenses. I will also help you design exciting convention openings and closings, even if you are on a bargain basement budget!

Is your work guaranteed?

If you give me a group that is awake, sober and somewhat happy to be there, you will get a top-notch, effective presentation every time, or you'll get your money back. I will assist you in room set-up, timing and logistical parameters to optimize the presentation.

What is your business background?

Since the age of 17, I have held employment in supervision and managerial positions in various service sector industries.

In 1996, I founded a Non-Destructive Testing and Inspection company serving the petroleum industry. The company grew from 9 employees to 27 employees, increased services from just 1 service to 11 different services, and increased our annual base revenue in excess of 2 million dollars all within a seven week period of time. I was recognized and awarded for “Outstanding Leadership and Achievement” by the Metropolitan Executive and Professional Agency.

After selling that company, and without any previous selling experience, I took employment as a car salesman, matching the sales of the highest selling salesperson within my first month and surpassing him within 3 months. I then accepted the position of Fleet Manager for a group of automobile dealerships encompassing 7 different auto makers and set fleet sales records within 2 months.

Presently I am a full time professional speaker and seminar leader.

What can we expect from your demo materials?

First I'll tell you what you can't expect. You can't expect to see your exact presentation, since each one is unique. You can expect to see my style of speaking and examples of my mix of business information and entertainment. You will also see that I always interact with the audience which they really love.

How do you handle expenses?

I prefer business class for flights longer than 4 hours. Otherwise coach airfare is fine. You'll never have to deal with meal charges, frills, or surprises!!

What kind of humor do you use?

I use only clean, non-offensive humor. You will never be embarrassed.

How do you handle banquet/luncheon settings?

Special challenges exist in these settings (where food is part of the program) that must be addressed for a seamless and interesting program. You don't want your attendees saying, "WHEN WILL THIS BE OVER?" I will be happy to provide a tip sheet that will help you in designing a banquet or luncheon program. Simply call, fax, or email to request a copy.

How do you handle the business details?

My staff and I will handle all the details of your event in a professional and timely manner. Every effort will be made to keep expenses to a minimum. YOU WILL NOT BE CHARGED for my meals while I am on the road. You will never have any alcohol or extravagant expenses of any kind charged to your master account. When possible, AIRFARE WILL BE PRORATED FAIRLY between clients. You will find we are always courteous and very accessible. NO PRIMA DONNA ATTITUDES are allowed in this organization . . . we are here to serve you and we won't ever forget it!

Please call when you are ready to plan your next great event.

What do you need from us?

As soon as you engage me, I will begin my pre-program research by interviewing you briefly by phone, and then sending you a questionnaire to complete and return. I will ask for back issues of industry trade publications, newsletters, corporate reports, and a list of your group's "movers and shakers" to be interviewed.

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