Alan W. Goff
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Knowledge is Useless
I was recently listening in on a Teleseminar featuring a guy by the name of Fredrick also known as the ‘50 Million Dollar Man’. During the 2 hour call, I took 7 pages of handwritten notes; incredible observations, words of wisdom and new knowledge that will help me go to a higher level of success. As motivational speaker Jim Rohn says after listening to other experts, “I got the stuff!” But it’s not about how many notes I take at seminars, conferences, or special events… it’s about how many actions I take with those notes.
Have you ever had the same experience I’ve had? You’ve just watched or listened to someone incredible and took pages of notes your sure will change your life, increase your sales or transform your business… but your life never changes, your sales volume continues to flat line and business remains the same old struggle. Over time you get tired of looking at those notes scattered across your desk, moving them from one pile to another or from one corner to the next. Those great notes eventually get filed with the good intent of coming back to them some day in the future, or maybe the notes just get “recycled”. Maybe you’re like some people I know who diligently rewrite those notes into a much neater Word document on their computer. Now they can be brought back up at a moments notice… but do they? The notes still get filed away, now just electronically, but the result is still the same – zilch.
What good were the notes? I heard someone once say that information or education is never lost. I beg to differ. I know many people, and for many years I was one of them, that are full of head knowledge, but are absolutely useless because they never do anything with the knowledge they’ve acquired. Action is never taken and in my thinking, that education is lost.
You’ve probably heard the phrase, ‘knowledge is power’. I say ‘knowledge is useless’. At best, knowledge is potential power, but it’s not until we act on our knowledge that something happens and things begin to change for the better. I say that “Applied knowledge is power”.
The late Earl Nightingale used to say, “Ideas are like slippery fish, you’ve got to gaff them with the point of a pencil before they get away never to return.” Earl was right, and I’ve always remembered that gem as new ideas come to mind. I carry a small digital voice recorder with me everywhere I go so that I can capture all kinds of things without the hassle of always having paper and pen or pulling over in traffic just to jot down a few ideas. However, even though I’ve recorded great ideas, thoughts or suggestions; even though I’ve gained new insights, information or education, all is lost unless I act on what I’ve learned, thought of or dreamt up.
It’s true that when it comes to goals, if you don’t write it down; it doesn’t matter. But even if you’ve got your goals written down, it still doesn’t matter much until you take action.
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